Monday, March 23, 2009

3/23 Optional Assignment

Although we are facing tough economic times, it is predicted that during our recession, there will be a few industries to thrive. Entertainment is the third on this list. We would advise you, the media industry, to target your content toward an online audience. As this article suggests, the television, radio, and news industries are shrinking, and people are now selecting a source of information where they can choose what they see and hear. Adapt your industry to meet these needs, because if you don’t, someone else will. If you have videos, put them on a website where they load quickly, and are relatively short, so that they may appeal to an audience with a short attention span. The same applies for any other forms of media, keep them short and eye-catching, so as to reel in your audience without them getting bored.

http://www.usnews.com/articles/business/careers/2008/10/27/15-hot-jobs-in-a-gulp-depression.html
http://www.huffingtonpost.com/jay-marose/in-a-new-media-world-the_b_173103.html

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